This policy explains how Growth Automation collects, uses, shares and protects personal information, and the choices and rights you have. It applies to:
| Who we are | NAVU LLC, doing business as Growth Automation: a US company based in Wyoming. We provide B2B outbound lead generation services and the Growth Automation platform. |
| Whose information | (1) Our customers and their users. (2) Business professionals whose work details are in our B2B contact database, or who receive outreach we send for our customers. (3) Visitors to our websites. |
| Where it comes from | From you, from our customers, from third-party business data providers and public sources, and automatically when you use our websites and platform. |
| Why we use it | To provide our services, to help our customers find and contact relevant business prospects, to market our own services, to keep our services secure, and to comply with the law. |
| Selling | We don't sell our customers' account information. We do provide business contact information to our customers for a fee, which some US state laws call a "sale". You can opt out. |
| AI | We use AI tools to help research companies, draft business messages and sort replies. We don't use them to make decisions that have legal or similarly significant effects on you. |
| Your choices | You can ask us to stop contacting you, remove you from our database, see or correct what we hold, and more. Email privacy@growthautomation.ai. |
Your right to object to direct marketing. You can object at any time to our use of your information for direct marketing, including any profiling for that purpose. If you do, we will stop. Just reply to any of our messages, or email privacy@growthautomation.ai. You don't need to give a reason.
1.1 Who we are. "Growth Automation", "we", "us" and "our" mean NAVU LLC, a Wyoming limited liability company doing business as Growth Automation, at 1309 Coffeen Ave, STE 1200, Sheridan, WY 82801, United States. Contact details are in section 15.
1.2 What this policy covers. It covers personal information we handle through:
1.3 Our role. Privacy laws use two roles:
We act in both roles:
The customer decides to contact you and what to say, and its own privacy policy also applies. If you received a message from one of our customers, you can contact that customer directly. Or contact us, and we'll pass your request on. - In all cases, we keep a record of people who have asked not to be contacted, so we can honour that request (section 11.1).
1.4 What this policy doesn't cover. Third-party websites and platforms, which have their own policies. It also doesn't cover what our customers do with information they hold independently of us.
We collect information about people in their professional capacity. It may include:
We don't intentionally collect sensitive information about business professionals, such as health, racial or ethnic origin, religion, sexual orientation, political opinions, union membership, precise location, government identifiers or financial account numbers. If you include sensitive information in a reply, we use it only to handle your message.
Some customers use our website visitor insights service. For them, we provide technology, operated by us or our partners, that the customer places on its own website.
We collect information from job applicants, suppliers and partners, and people who contact us, to manage those relationships.
For most people in the GA Database, the source is one or more of the business data providers and public sources above; some records also come from our customers. If you ask, we'll tell you where we got your information, as far as our records show.
| Purpose | What this involves | Legal basis (EEA/UK/Swiss law) |
|---|---|---|
| Providing the Services | Accounts, onboarding, campaigns, reporting, support and security | Performance of our contract with customers; our legitimate interest in serving our customers' users |
| Maintaining the GA Database and matching it to customer needs | Sourcing, verifying, updating and removing records; selecting contacts that match a customer's target audience; providing those contacts and related insights to the customer | Legitimate interests (ours, and our customers', in finding relevant business contacts) |
| Running outreach for customers | Drafting messages; sending them in the customer's name; handling and forwarding replies; booking meetings | We act on the customer's instructions. The customer relies on legitimate interests, or on consent where the law requires it |
| Marketing our own services | Messages, events and content about Growth Automation | Legitimate interests; consent where required |
| Deliverability, quality and safety | Checking email addresses; monitoring bounces and complaints; keeping suppression lists; preventing abuse and fraud; securing our systems | Legitimate interests; legal obligations |
| Analytics and improvement | Measuring performance; developing and improving our Services, including our automated tools | Legitimate interests |
| Billing and administration | Invoicing, payments, tax and accounting | Performance of contract; legal obligations |
| Legal and compliance | Handling rights requests and complaints; enforcing our terms; establishing or defending legal claims; responding to lawful requests | Legal obligations; legitimate interests |
| Business transfers | Due diligence and completion of a merger, financing or sale | Legitimate interests |
About legitimate interests. "Legitimate interests" is a legal basis that lets an organisation use personal information without asking permission first, as long as its reason is genuine and doesn't unfairly override the interests of the people concerned. We rely on it for business-to-business prospecting, which is widely recognised as a legitimate purpose. To limit the impact on you:
You can ask us for more information about our assessment.
5.1 What we use AI for. We use AI tools, including models from third-party providers, to help us:
5.2 Human involvement. Customers approve campaign strategy and messaging, and our team oversees how our automated tools are used. You can ask to speak with a person at any time.
5.3 No significant automated decisions. We don't make decisions about you based solely on automated processing that have legal or similarly significant effects, such as decisions about employment, credit, housing, insurance or access to essential services. Deciding which business professionals receive a business message, or how a reply is routed, isn't that kind of decision. You can object at any time (section 11).
5.4 Automated decisions. Our software uses professional identity and role, company information, public business signals and interaction information to make, or help make, decisions such as:
Some of these steps are fully automated; others are reviewed by our team or the customer. We don't expect any of them to significantly affect anyone's rights or interests, but we describe them for transparency.
5.5 AI providers. We share with AI providers only what's needed for the task. We choose providers and settings intended to prevent them from using that information to train their general-purpose models. We don't sell personal information for AI training.
We keep personal information only as long as we need it for the purposes in this policy, then delete or de-identify it. How long that is depends on:
In general:
We use administrative, technical and physical safeguards designed to protect personal information, appropriate to its nature and the risks involved. They include:
No system is perfectly secure. If a data breach is likely to cause you serious harm, we'll notify you and the relevant regulators as the law requires.
10.1 What we use. Our Site and Platform use cookies and similar technologies (such as local storage, pixels and scripts) for these purposes:
Some of these are set by third-party providers acting for us. We don't use advertising cookies on the Platform.
10.2 Your choices. You can block or delete cookies in your browser settings, and use opt-out tools offered by analytics providers. Blocking non-essential cookies won't stop the Site working.
10.3 Browser signals. There's no agreed standard for browsers' "Do Not Track" signals, so we don't respond to them. You can opt out of the sale of your information as described in section 7.
Depending on where you live, you may have the right to:
Where the law doesn't give you these rights, you can still ask, and we'll consider your request. These rights are subject to legal exceptions; for example, we may keep information we need to comply with the law or defend legal claims. If your request is about a message one of our customers asked us to send, see section 11.5.
Email privacy@growthautomation.ai, or reply to any message we sent you. You don't need an account.
If we decline your request, you can appeal by replying to our decision, or by emailing privacy@growthautomation.ai with "Appeal" in the subject line. If you're not satisfied with the outcome, you can contact your state Attorney General.
If your request is about information we process for a customer, we'll pass it to that customer and help them respond. We'll also stop our own outreach to you, as described in section 11.1.
If you have a privacy concern or complaint, please contact us first (section 15). We'll acknowledge it, look into it, and respond in writing. If you're not satisfied, you can complain to a regulator (section 12).
California: notice at collection and categories of information. In the past 12 months, we've collected the categories below. We use them for the purposes in section 4, and keep them according to the criteria in section 8.
| Category (California law) | Examples | Sources | Disclosed for a business purpose to | Sold to |
|---|---|---|---|---|
| Identifiers | Name, work email, phone, professional profile URL, IP address, account login | You; our customers; data providers; public sources; automatically | Service providers; customers; professional advisers; authorities where required | Customers (business contact identifiers) |
| Customer records (Cal. Civ. Code § 1798.80(e)) | Name, employer, job title, work contact details; billing details for customers | You; our customers; data providers | Service providers; customers | Customers (professional details only) |
| Commercial information | Plans purchased, billing history | You; payment providers | Service providers | Not sold |
| Internet or network activity | Site and Platform usage, diagnostics, interactions with our messages, visits to customers' websites where the customer uses our visitor insights service | Automatically; platforms; customers' websites | Service providers; the customer whose website was visited | Not sold |
| Geolocation (not precise) | City, region and country | Automatically; data providers | Service providers; customers | Customers (work location only) |
| Audio or electronic information | Call or meeting recordings, if any | You | Service providers | Not sold |
| Professional or employment information | Job title, seniority, employer, professional history | Data providers; public sources; you | Service providers; customers | Customers |
| Inferences | Relevance to an offer, likely seniority or department, reply categories | Created by us | Service providers; customers | Customers |
| Sensitive personal information | Account login and password (users only) | You | Service providers | Not sold. Used only to provide and secure your account |
Your California rights: know and access, delete, correct, opt out of sale or sharing, and non-discrimination (section 11). We don't use sensitive personal information for purposes that would give you a right to limit it. We don't offer financial incentives for personal information.
Other US states: several other states have privacy laws. Many don't cover information about people acting in a business role. Where they apply, you have the rights described in section 11, including appeals.
Nevada: you can ask us not to sell your covered information by emailing privacy@growthautomation.ai.
We handle personal information in line with the Australian Privacy Principles.
When we collect information about you from someone else, this policy explains:
You can complain to the Office of the Privacy Commissioner.
If you live elsewhere, you can exercise the rights your local law gives you by contacting us (section 15). Where local law requires a grievance or privacy officer, our Privacy Officer fills that role.
We are a US company, and our main systems are hosted in the United States. Our personnel and service providers are located in a number of countries, so personal information may be accessed from, or processed in, countries other than yours, including the United States and countries in Europe and Asia. These countries may have different privacy laws.
When we transfer personal information out of the EEA, UK or Switzerland, we use safeguards recognised by those laws, such as the European Commission's Standard Contractual Clauses (with the UK and Swiss supplements where relevant), or a recipient's certification under an approved framework. You can ask us for more information about these safeguards. When we disclose personal information overseas, we take reasonable steps to make sure the recipient protects it in line with the laws that apply to us.
Children. Our Services are for businesses and aren't directed at children. We don't knowingly collect personal information from anyone under 16. If we learn we have, we'll delete it.
Third-party websites and platforms. Our Site and messages may link to other websites and platforms. Their privacy practices are their own.
Google user data. Where our Services use Google APIs, Growth Automation's use, and transfer to any other app, of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
Privacy Officer NAVU LLC (Growth Automation) 1309 Coffeen Ave, STE 1200 Sheridan, WY 82801, United States Email: privacy@growthautomation.ai
We may update this policy from time to time, and we'll post the new version with a new "Last updated" date. If we make material changes, we'll take reasonable steps to let customers know. Where the law requires your consent to a change, we'll ask for it.
We take privacy seriously. Reach out and we'll get back to you promptly.
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